Selected copywriting projects
Selected copywriting projects
2004 was a long time ago, and there’s no way I’m going to write one of these little squares for everything I’ve ever done. Here’s a good selection.
GrowFactor
GrowFactor is a specialist accountancy firm working with 6-7 figure fitness businesses. I worked on website copy (fitting copy into an existing design), wrote YouTube channel descriptions and a professional bio, and repurposed content into blog posts.
Chelsey Hughes – Plait Fitness
Plait Fitness is a consultancy working with commercial real estate developers, architects, and property managers to design, build, and install gyms into commercial offices, apartment buildings, hotels, and multi-use spaces.
The Personal Trainer Collective
The Personal Trainer Collective is a fitness qualification provider with a fresh and engaging voice and a clear focus on education...
We Are Fit
A branding agency specialising in fitness, We Are Fit are designers and brand experts who only work with fitness businesses. As you can imagine, we work really well together...
Smart Protein
Wolfson Brands is an entrepreneurial team of marketeers, nutritionists, engineers, and designers and business explorers with a passion for healthy living...
The Ultimate You
Tom Bliss and Courtney Pruce’s functional fitness programming membership site. When Tom and Courtney needed a...
Gravity Fitness
Functional fitness equipment providers. I’ve been writing for Rich Hawkins and his team for years (and there's a very funny...
Make Me An Online Coach
Tom Macmillan is a business mentor with an energetic presence in the fitness world. I have written for all of his fitness businesses...
Posing Portal
Phoebe Hagan is an IFBB Pro who launched an online membership site. She asked me to write the copy for this large and multi-layered website...
Strong Collective Coaching
Strong Collective Coaching are a group of four online coaches with a distinct brand personality. I was initially brought in to work on...
