The Client

Tom Bliss and Courtney Pruce’s functional fitness programming membership site

The Project

Web copy, membership site copy, email copy, and email marketing training

When Tom and Courtney needed a copywriter for the launch of their membership offer The Ultimate You, they were over the moon to find me. I’m literally their target market. We started with website copy and copy for the membership site, then they asked me to write a sales email sequence. When it came to writing their regular email newsletters, it turned out they really wanted to do this themselves but lacked a bit of confidence. I designed and delivered some writing coaching, sent them away with some bespoke guidelines, and now they’re writing like pros!

“You are amazing! Wow! We are so happy with the draft you sent over, thank you so much, we are like Cheshire cats this morning! You have nailed it.”

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